Unlocking the future of nutrition: FrieslandCampina Ingredients unveils 5 key trends for 2023

Our findings revealed that the term sarcopenia, or muscle loss, is widely discussed by consumer-facing publications globally, and that protein is recognised as an important tool in preventing and combating it.
But it also shows that while consumers are indeed looking for protein products, they understand less about which sources are best, suggesting there is an opportunity to educate them about the benefits of high protein sources, such as supplements.
To discuss how these findings can guide and improve your product development, get in touch with our experts today.