This publication, based on extensive research, offers an up-to-date overview of the most relevant developments and examines these trends from the perspective of personas. These represent peoples nutritional needs and interested and we share some of these here.
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Nutrient-rich dairy is part of a healthy diet for a large part of the world’s population and essential to global food security. Based on far-reaching changes in consumer awareness and buying behavior, we are rethinking how we produce and market dairy products. We’re seeing increased interest in health consciousness, overall wellbeing, the role of nutrition, and how this can support individual requirements. Below an overview of the most notable trends.
